BEHIND THE HEADSHOT
A solid Marketing Ops foundation means I can help you build a digital strategy that doesn’t just perform — it scales. My go-to (admittedly ineloquent) line:
“If we don’t set up programs that help sell things, we don’t get paid. So let’s make sure we get paid.”
I’m all about enablement. If your team can’t do (or at least understand) the work I’m doing by the time I roll off, I didn’t do my job. Your people are your power, and I make sure that power shows up loud and clear.
I live just outside Boston, and my whole deal matches the Northeast: I’m direct, but fair. Fun, but professional. Sarcastic, but serious.
I work best with companies that are ready to get sh*t done and rock the damn boat.
Let’s rock n' roll.
I’m a marketing ops nerd with a builder’s mindset and a bias toward action. With deep experience across digital strategy, demand gen, and marketing tech, I help marketing teams move faster, collaborate better, and scale smarter - without adding headcount.
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Over the years, I’ve led global teams in both startups and enterprises, building systems that stick and campaigns that actually convert. Whether it’s rethinking campaign workflows, crafting enablement toolkits, or embedding to coach teams, I roll up my sleeves and make things work (fast). I’ve built everything from onboarding guides to campaign request hubs to full documentation libraries - often in a day or two - so teams aren’t stuck waiting.
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I’m based in Boston, quick with a joke, and serious about helping teams feel more confident and capable. My superpower? Turning chaos into clean systems, and turning strategy into action without slowing anyone down.
HOW I PLUG IN TO YOUR TEAM
I partner with growing or evolving marketing teams to bring structure, speed, and strategic clarity. Whether you need a short-term expert or a fractional leader, here’s how I plug in...
Build Best-in-Class, Scalable
Marketing Operations
For teams stuck in inefficiency, silos, or "we’ve always done it this way" mode. Let's rock the boat.
I can:
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Audit and rebuild campaign processes for improved speed and scalability
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Standardize workflows, intake systems, and documentation
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Enhance cross-functional collaboration and execution timelines
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Create and implement long-term operational improvements
Drive Pipeline Through Full-Funnel
Campaign Execution
For teams that need pipeline and measurable impact, not just impressions.
I can:
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Develop full-funnel strategies (paid, organic, ABM) that align with your goals
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Lead cross-channel execution and optimize lead flow across teams
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Set up centralized systems for campaign management, tracking, and reporting
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Ensure continuous improvement and alignment across global/regional efforts
Empower Teams with Playbooks,
Tools & Training
For teams that need more confidence and capability with their marketing tools and processes.
I can:
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Design and implement custom enablement programs (Marketo, Salesforce, Eloqua, etc.)
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Build documentation, playbooks, and process guides for independent operation
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Embed temporarily to coach and upskill your team, ensuring long-term success
Lead Marketing Ops with
Executive-Level Insight
For companies that need senior leadership temporarily or during times of transition.
I can:
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Provide fractional leadership for Marketing Operations (MOPs) and digital strategy
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Drive transformation, set strategic direction, and align stakeholders
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Stabilize teams, lead special projects, and ensure scalable growth
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Partner with executive leadership to ensure alignment with broader GTM goals
TECH EXPERIENCE
Work History
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